Role of the Product Manager
The Product Manager is responsible, individually and within the marketing team for the strategic direction and tactical implementation of product marketing plans. Product Managers are "product specialists" who provide the creative drive and business acumen to deliver desired business outcomes in close consultation with their internal and external customers.
Career Development
The role of Product Manager is a coveted position that can take many years to fully master. Product Managers may be provided with the opportunity to experience other roles, such as sales management, within an organisation. This role may provide motivated indivduals with an excellent platform to progress into the roles of Senior Product Manager, Brand Manager, Marketing Manager and Marketing Director. For individuals wishing to experience an international corporate career the role of Product Manager may open a world of opportunities.